BMW had to go back from its seat heating feature, which it plans to make for a fee with the subscription system.
While the subscription system first entered our lives with mobile applications, it was followed by TV series viewing applications and eventually reached automobiles. Automobile brands also want to activate the subscription system in the features they will offer.
Although Tesla was the first to pioneer in the subscription system, BMW also announced that they wanted to remove the subscription system for smart features. Finally, BMW, which offered the seat heating feature to its users for a certain monthly fee, took a step back after the reactions.
Although it has stopped offering the seat heating feature with a subscription system for now, it is not far away that new features will be available for a fee in the coming days.
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